{"title":"DNA BAITS","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAt DNA Baits we’ve been developing high performance carp baits and \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/c\/boilies\/\"\u003eboilies\u003c\/a\u003e\u003cspan\u003e for almost 20 years. The Bug, Secret 7 (S7), SLK, and The Switch are known to be some of the most effective carp baits on the market. Our mission is to arm you with the best-performing carp baits for the best possible price.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"secret-7-1kg-shelf-life-12mm","title":"DNA BAITS - Secret 7 1kg Shelf-life 12mm","description":"\u003cp\u003eDNA Secret 7 Shelf Life Boilies\u003c\/p\u003e\n\u003cp\u003eDNA Baits Secret 7 Shelf Life Boilies, fishmeal based boilies that stand head and shoulders above the competition. Manufactured from the highest grade fishmeal sources, including air dried LT94 and pre-digested CPSP90 complimented by premium Krill meal. This base mix is then improved even further with a balanced blend of 7 spices giving them an appealing smooth peach and sweet orange aroma. Finished with a natural colouring that gives them the distinctive red tinge.\u003c\/p\u003e\n\u003cp\u003eAvailable in 1kg and 5kg bag sizes\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePremium fishmeal based boile\u003c\/li\u003e\n\u003cli\u003eTop quality air dried LT94 and pre-digested CPSP90 fishmeal\u003c\/li\u003e\n\u003cli\u003eHighest grade Krill meal\u003c\/li\u003e\n\u003cli\u003e7 secret spices and salts used\u003c\/li\u003e\n\u003cli\u003eSmooth peach and sweet orange aroma\u003c\/li\u003e\n\u003cli\u003eAvailable in 12mm, 15mm, 18mm in 1kg and 5kg bags\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671948403071,"sku":"S7SL112","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/image487336077.jpg?v=1780437662"},{"product_id":"secret-7-1kg-shelf-life-15mm","title":"DNA BAITS - Secret 7 1kg Shelf-life 15mm","description":"\u003cp\u003eDNA Secret 7 Shelf Life Boilies\u003c\/p\u003e\n\u003cp\u003eDNA Baits Secret 7 Shelf Life Boilies, fishmeal based boilies that stand head and shoulders above the competition. Manufactured from the highest grade fishmeal sources, including air dried LT94 and pre-digested CPSP90 complimented by premium Krill meal. This base mix is then improved even further with a balanced blend of 7 spices giving them an appealing smooth peach and sweet orange aroma. Finished with a natural colouring that gives them the distinctive red tinge.\u003c\/p\u003e\n\u003cp\u003eAvailable in 1kg and 5kg bag sizes\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePremium fishmeal based boile\u003c\/li\u003e\n\u003cli\u003eTop quality air dried LT94 and pre-digested CPSP90 fishmeal\u003c\/li\u003e\n\u003cli\u003eHighest grade Krill meal\u003c\/li\u003e\n\u003cli\u003e7 secret spices and salts used\u003c\/li\u003e\n\u003cli\u003eSmooth peach and sweet orange aroma\u003c\/li\u003e\n\u003cli\u003eAvailable in 12mm, 15mm, 18mm in 1kg and 5kg bags\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671948468607,"sku":"S7SL115","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/image487336076.jpg?v=1780437668"},{"product_id":"the-bug-1kg-shelf-life-12mm","title":"DNA BAITS - The Bug 1kg Shelf-life 12mm","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eA perfect balance of cutting-edge ingredients and old-school flavors, The Bug is a lure that will appeal to carp anglers of all generations.\u003c\/span\u003e\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671951876479,"sku":"TBSL112","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/DNA-Baits-The-Bug-Shelf-Life-Baits-600x600.webp?v=1780438002"},{"product_id":"the-bug-1kg-shelf-life-15mm","title":"DNA BAITS - The Bug 1kg Shelf-life 15mm","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eA perfect balance of cutting-edge ingredients and old-school flavors, The Bug is a lure that will appeal to carp anglers of all generations.\u003c\/span\u003e\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671951942015,"sku":"TBSL115","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/dna_shelf_life_boilies_the_bug_1_a21dc5b1-40d1-42ae-9836-543d70323f21.avif?v=1780438018"},{"product_id":"secret-7-corker-pop-ups-12mm","title":"DNA BAITS Secret 7 Corker Pop ups 12mm","description":"\u003cul class=\"accordion\" data-accordion=\"\" data-allow-all-closed=\"true\" role=\"tablist\" data-e=\"z2bex1-e\"\u003e\n\u003cli class=\"accordion-item accordion-description is-active\" data-accordion-item=\"\"\u003e\n\u003cdiv class=\"accordion-content\" data-tab-content=\"\" role=\"tabpanel\" aria-labelledby=\"fabrlr-accordion-label\" aria-hidden=\"false\" id=\"fabrlr-accordion\"\u003e\n\u003cp\u003eWe believe our food bait pop-ups are some of the best around. We spent a long time experimenting to create a pop-up that emits the exact same food signals as the free offerings you are using. Utilising cork granules\/pop-up mix and a unique powder blend which includes all the goodies from the relevant base mix, we’ve created what we feel are the ultimate food-bait pop-ups. Why use a pop-up that is giving off different food signals to the bait you are using? Being a slightly more washed out colour than the matching bait, they will mimic your freebies perfectly once immersed in water.\u003c\/p\u003e\n\u003cp\u003eThey aren’t quite as buoyant as a true air ball pop-up due to the amount of soluble goodies we’ve crammed in, but you should expect a 15mm bait to stay up all night on a standard rig. If you require a longer time than this, we would suggest either corking them out or alternatively using the 18mm versions, which will stay buoyant for days. The baits are available in 12mm, 15mm and 18mm.\u003c\/p\u003e\n\u003cp\u003eApprox. 100gms per pot.\u003c\/p\u003e\n\u003cp\u003eThe ultimate food-bait pop-ups.\u003c\/p\u003e\n\u003cp\u003eUse a pop-up that is giving off the same food signals as the bait you are using.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli class=\"accordion-item accordion-video\" data-accordion-item=\"\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671953219967,"sku":"CS712","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/dna_corker_pop_ups_secret_7_1.avif?v=1780438248"},{"product_id":"secret-7-corker-pop-ups-15mm","title":"DNA BAITS - Secret 7 Corker Pop ups 15mm","description":"\u003cul class=\"accordion\" data-accordion=\"\" data-allow-all-closed=\"true\" role=\"tablist\" data-e=\"z2bex1-e\"\u003e\n\u003cli class=\"accordion-item accordion-description is-active\" data-accordion-item=\"\"\u003e\n\u003cdiv class=\"accordion-content\" data-tab-content=\"\" role=\"tabpanel\" aria-labelledby=\"fabrlr-accordion-label\" aria-hidden=\"false\" id=\"fabrlr-accordion\"\u003e\n\u003cp\u003eWe believe our food bait pop-ups are some of the best around. We spent a long time experimenting to create a pop-up that emits the exact same food signals as the free offerings you are using. Utilising cork granules\/pop-up mix and a unique powder blend which includes all the goodies from the relevant base mix, we’ve created what we feel are the ultimate food-bait pop-ups. Why use a pop-up that is giving off different food signals to the bait you are using? Being a slightly more washed out colour than the matching bait, they will mimic your freebies perfectly once immersed in water.\u003c\/p\u003e\n\u003cp\u003eThey aren’t quite as buoyant as a true air ball pop-up due to the amount of soluble goodies we’ve crammed in, but you should expect a 15mm bait to stay up all night on a standard rig. If you require a longer time than this, we would suggest either corking them out or alternatively using the 18mm versions, which will stay buoyant for days. The baits are available in 12mm, 15mm and 18mm.\u003c\/p\u003e\n\u003cp\u003eApprox. 100gms per pot.\u003c\/p\u003e\n\u003cp\u003eThe ultimate food-bait pop-ups.\u003c\/p\u003e\n\u003cp\u003eUse a pop-up that is giving off the same food signals as the bait you are using.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli class=\"accordion-item accordion-video\" data-accordion-item=\"\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671953285503,"sku":"CS715","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/dna_corker_pop_ups_secret_7_1.avif?v=1780438248"},{"product_id":"the-bug-corker-pop-ups-12mm","title":"DNA BAITS - The Bug Corker Pop ups 12mm","description":"\u003cp\u003eWe believe our food bait pop-ups are some of the best around. We spent a long time experimenting to create a pop-up that emits the exact same food signals as the free offerings you are using. Utilising cork granules\/pop-up mix and a unique powder blend which includes all the goodies from the relevant base mix, we’ve created what we feel are the ultimate food-bait pop-ups. Why use a pop-up that is giving off different food signals to the bait you are using? Being a slightly more washed out colour than the matching bait, they will mimic your freebies perfectly once immersed in water.\u003c\/p\u003e\n\u003cp\u003eThey aren’t quite as buoyant as a true air ball pop-up due to the amount of soluble goodies we’ve crammed in, but you should expect a 15mm bait to stay up all night on a standard rig. If you require a longer time than this, we would suggest either corking them out or alternatively using the 18mm versions, which will stay buoyant for days. The baits are available in 12mm, 15mm and 18mm.\u003c\/p\u003e\n\u003cp\u003eApprox. 100gms per pot.\u003c\/p\u003e\n\u003cp\u003eThe ultimate food-bait pop-ups.\u003c\/p\u003e\n\u003cp\u003eUse a pop-up that is giving off the same food signals as the bait you are using.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671954301311,"sku":"CTB12","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Corker-pop-ups_jpg.webp?v=1780438476"},{"product_id":"the-bug-corker-pop-ups-15mm","title":"DNA BAITS - The Bug Corker Pop ups 15mm","description":"\u003cp\u003eWe believe our food bait pop-ups are some of the best around. We spent a long time experimenting to create a pop-up that emits the exact same food signals as the free offerings you are using. Utilising cork granules\/pop-up mix and a unique powder blend which includes all the goodies from the relevant base mix, we’ve created what we feel are the ultimate food-bait pop-ups. Why use a pop-up that is giving off different food signals to the bait you are using? Being a slightly more washed out colour than the matching bait, they will mimic your freebies perfectly once immersed in water.\u003c\/p\u003e\n\u003cp\u003eThey aren’t quite as buoyant as a true air ball pop-up due to the amount of soluble goodies we’ve crammed in, but you should expect a 15mm bait to stay up all night on a standard rig. If you require a longer time than this, we would suggest either corking them out or alternatively using the 18mm versions, which will stay buoyant for days. The baits are available in 12mm, 15mm and 18mm.\u003c\/p\u003e\n\u003cp\u003eApprox. 100gms per pot.\u003c\/p\u003e\n\u003cp\u003eThe ultimate food-bait pop-ups.\u003c\/p\u003e\n\u003cp\u003eUse a pop-up that is giving off the same food signals as the bait you are using.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671954497919,"sku":"CTB15","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Corker-15mm-pop-ups-1_jpg.webp?v=1780438483"},{"product_id":"pink-perils-pop-ups-10mm","title":"DNA BAITS - Pink Perils Pop Ups 10mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. Loaded with proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. Added Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEnhanced by the addition of a bright colour, creating a strong visual signal to match the attraction provided by the appetite stimulants. With a firm structure, they can easily be mounted by piercing, tying with bait floss or using a bait screw. Easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePink Perils\u003c\/strong\u003e– We cannot believe how such a simple and natural spice flavour combination can be so darn effective! Utilising a blend of sweet, powdered spices along with a spice flavour, their warm tones kid you into thinking these just work in the winter, but you’d be wrong! These baits are supremely effective all year round! Whether used trimmed down on the surface or as conventional pop-ups, these baits know no bounds.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671955054975,"sku":"FPP10","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/DSC09943.jpg?v=1780438759"},{"product_id":"pink-perils-pop-ups-12mm","title":"DNA BAITS - Pink Perils Pop Ups 12mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. Loaded with proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. Added Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEnhanced by the addition of a bright colour, creating a strong visual signal to match the attraction provided by the appetite stimulants. With a firm structure, they can easily be mounted by piercing, tying with bait floss or using a bait screw. Easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePink Perils\u003c\/strong\u003e– We cannot believe how such a simple and natural spice flavour combination can be so darn effective! Utilising a blend of sweet, powdered spices along with a spice flavour, their warm tones kid you into thinking these just work in the winter, but you’d be wrong! These baits are supremely effective all year round! Whether used trimmed down on the surface or as conventional pop-ups, these baits know no bounds.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671955153279,"sku":"FPP12","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/pink-popups.jpg?v=1780438774"},{"product_id":"pink-perils-pop-ups-15mm-1","title":"DNA BAITS - Pink Perils Pop Ups 15mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. Loaded with proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. Added Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEnhanced by the addition of a bright colour, creating a strong visual signal to match the attraction provided by the appetite stimulants. With a firm structure, they can easily be mounted by piercing, tying with bait floss or using a bait screw. Easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePink Perils\u003c\/strong\u003e– We cannot believe how such a simple and natural spice flavour combination can be so darn effective! Utilising a blend of sweet, powdered spices along with a spice flavour, their warm tones kid you into thinking these just work in the winter, but you’d be wrong! These baits are supremely effective all year round! Whether used trimmed down on the surface or as conventional pop-ups, these baits know no bounds.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671955251583,"sku":"FPP15","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/pink-popups.jpg?v=1780438774"},{"product_id":"milky-malt-pop-ups-10mm","title":"DNA BAITS - Milky Malt Pop Ups 10mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. These hook baits are loaded with time proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. We also add Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEach pop-up has also been enhanced by the addition of a hi-viz colour, creating a strong visual signal that matches the level of attraction produced by the appetite stimulants. With a firm yet spongy structure, these pop-ups can easily be mounted by piercing, tying with bait floss or using a bait screw. They are also easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMilky Malts –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eDuring testing we struggled to keep these baits in the pots whenever we showed anybody due to their uniquely appetising, creamy flavour. Part of this is due to the mixture of three flavours and the addition of the incredible Milk E+ powder. We suggest that during use you keep the lid on to ensure you do not eat them all yourself!\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671955513727,"sku":"FMM10","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/DSC09970.jpg?v=1780439103"},{"product_id":"milky-malt-pop-ups-12mm","title":"DNA BAITS - Milky Malt Pop Ups 12mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. These hook baits are loaded with time proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. We also add Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEach pop-up has also been enhanced by the addition of a hi-viz colour, creating a strong visual signal that matches the level of attraction produced by the appetite stimulants. With a firm yet spongy structure, these pop-ups can easily be mounted by piercing, tying with bait floss or using a bait screw. They are also easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMilky Malts –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eDuring testing we struggled to keep these baits in the pots whenever we showed anybody due to their uniquely appetising, creamy flavour. Part of this is due to the mixture of three flavours and the addition of the incredible Milk E+ powder. We suggest that during use you keep the lid on to ensure you do not eat them all yourself!\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671955677567,"sku":"FMM12","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/milky-pop-ups.jpg?v=1780439130"},{"product_id":"milky-malt-pop-ups-15mm","title":"DNA BAIT - Milky Malt Pop Ups 15mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. These hook baits are loaded with time proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. We also add Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEach pop-up has also been enhanced by the addition of a hi-viz colour, creating a strong visual signal that matches the level of attraction produced by the appetite stimulants. With a firm yet spongy structure, these pop-ups can easily be mounted by piercing, tying with bait floss or using a bait screw. They are also easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMilky Malts –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eDuring testing we struggled to keep these baits in the pots whenever we showed anybody due to their uniquely appetising, creamy flavour. Part of this is due to the mixture of three flavours and the addition of the incredible Milk E+ powder. We suggest that during use you keep the lid on to ensure you do not eat them all yourself!\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671956038015,"sku":"FMM15","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/milky-pop-ups-100x100.jpg?v=1780439121"},{"product_id":"pbs-pop-ups-10mm","title":"DNA Baits PB's Pop Ups 10mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. Loaded with proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. Added Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEnhanced by the addition of a bright colour, creating a strong visual signal to match the attraction provided by the appetite stimulants. With a firm structure, they can easily be mounted by piercing, tying with bait floss or using a bait screw. Easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePB’s –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eOf course, we could not do a fluoro range without including the awesome and well-proven pineapple flavour somewhere along the line. To mix things up a little, though, we have coupled it with a lower-level banana flavour to give it a sublimely smooth undertone. These give extra life to a long-term classic and you can be assured the spirit of the yellow peril lives on in these bad boys.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671956234623,"sku":"FPB10","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_67fbdf1a-998d-49d4-88cd-39ee8b6f35d2.webp?v=1780916897"},{"product_id":"pbs-pop-ups-12mm","title":"DNA BAITS - PB's Pop Ups 12mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. Loaded with proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. Added Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEnhanced by the addition of a bright colour, creating a strong visual signal to match the attraction provided by the appetite stimulants. With a firm structure, they can easily be mounted by piercing, tying with bait floss or using a bait screw. Easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePB’s –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eOf course, we could not do a fluoro range without including the awesome and well-proven pineapple flavour somewhere along the line. To mix things up a little, though, we have coupled it with a lower-level banana flavour to give it a sublimely smooth undertone. These give extra life to a long-term classic and you can be assured the spirit of the yellow peril lives on in these bad boys.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671956365695,"sku":"FPB12","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/PB-pop-ups-1_jpg.webp?v=1780680237"},{"product_id":"fruitylicious-pop-ups-12mm","title":"DNA Baits Fruitylicious Pop Ups 12mm","description":"\u003cp\u003eThese highly attractive hook baits have an unrivaled buoyancy, nutritional profile and physical structure. Made entirely from scratch, rather than using over-flavoured blanks as is now common within the bait industry. Loaded with proven feed stimulants, starting right from the refined milk proteins used in our in-house designed pop up mix. Added Betaine HCL and unique, carefully blended flavours along with complimentary powdered appetite stimulants.\u003c\/p\u003e\n\u003cp\u003eEnhanced by the addition of a bright colour, creating a strong visual signal to match the attraction provided by the appetite stimulants. With a firm structure, they can easily be mounted by piercing, tying with bait floss or using a bait screw. Easily trimmed to create a critically balanced bait of an unusual shape.\u003c\/p\u003e\n\u003cp\u003eAvailable in eight superb flavours, we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFruitylicious –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eA blend of subtle fruit esters coupled with a much under-used classic essential oil at a low level gives these baits an amazingly unique aroma. You will never have smelt anything like this before, we can guarantee it.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671956791679,"sku":"FF12","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_b8422749-4634-4bd5-ba9a-b191e2bbeae5.webp?v=1780915800"},{"product_id":"fruitylicious-pop-ups-15mm","title":"Fruitylicious Pop Ups 15mm","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671956922751,"sku":"FF15","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"fruitylicious-pop-ups-18mm","title":"Fruitylicious Pop Ups 18mm","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671957021055,"sku":"FF18","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"secret-7-half-tones-pink-white-12mm","title":"DNA Baits Secret 7 Half Tones Pop-Ups (Pink\/White) 12mm","description":"\u003cp\u003eYou asked for it, we delivered! Through much trial and tribulation, we have managed to incorporate the optimum levels of liquid food used in our freezer baits and combine it with our super-buoyant air ball pop-up mix! Slightly elevated flavour levels make the Half Tones a fantastic target hook bait. Either fished over matching freebies or on their own. They come in two sizes, 12mm and 15mm. The 12mm version being suited to low-lying pop-up rigs such as the Ronnie rig or as toppers for your snowman rigs. The 15mm version being perfect for chod rigs or hinged rigs when you want to use a larger hook. Each tub comes with a mixture of fluoro white and half-toned pink hook baits, which have the perfect texture to be either tied or threaded on to your rig.\u003c\/p\u003e\n\u003cp\u003eSecret 7 Half Tones contain Krill and Molasses, as well as the familiar orange and peach flavouring.\u003c\/p\u003e\n\u003cp\u003eMixed tubs of half-tone pink and white baits are available in either 12mm or 15mm sizes.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671957086591,"sku":"S7HT12","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_b1ef3f1f-202c-4bd7-8969-f5e0a59759e1.webp?v=1780914680"},{"product_id":"secret-7-half-tones-pink-white-15mm","title":"Secret 7 Half Tones Pop-Ups (Pink\/White) 15mm","description":"\u003cp\u003eYou asked for it, we delivered! Through much trial and tribulation, we have managed to incorporate the optimum levels of liquid food used in our freezer baits and combine it with our super-buoyant air ball pop-up mix! Slightly elevated flavour levels make the Half Tones a fantastic target hook bait. Either fished over matching freebies or on their own. They come in two sizes, 12mm and 15mm. The 12mm version being suited to low-lying pop-up rigs such as the Ronnie rig or as toppers for your snowman rigs. The 15mm version being perfect for chod rigs or hinged rigs when you want to use a larger hook. Each tub comes with a mixture of fluoro white and half-toned pink hook baits, which have the perfect texture to be either tied or threaded on to your rig.\u003c\/p\u003e\n\u003cp\u003eSecret 7 Half Tones contain Krill and Molasses, as well as the familiar orange and peach flavouring.\u003c\/p\u003e\n\u003cp\u003eMixed tubs of half-tone pink and white baits are available in either 12mm or 15mm sizes.\u003c\/p\u003e\n\u003cp\u003eApprox. 50 x 15mm baits per pot.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671957152127,"sku":"S7HT15","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_6a5cc232-be3d-46da-8232-2d1d9eb60175.webp?v=1780914356"},{"product_id":"the-bug-half-tones-pink-white-12mm","title":"The Bug Half Tones (Pink\/White) 12mm","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671957184895,"sku":"TBHT12","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"the-bug-half-tones-pink-white-15mm","title":"The Bug Half Tones (Pink\/White) 15mm","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671957315967,"sku":"TBHT15","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"secret-7-corker-dumbell-wafters","title":"Secret 7 Corker Dumbell Wafters","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671957807487,"sku":"CDWS7","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"secret-7-corker-round-wafters-15mm","title":"Secret 7 Corker Round Wafters 15mm","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671957905791,"sku":"CRWS715","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"the-bug-corker-dumbell-wafter","title":"The Bug Corker Dumbell Wafter","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671958430079,"sku":"CDWTB","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"the-bug-corker-round-wafters-15mm","title":"DNA BAITS - The Bug Corker Round Wafters 15mm","description":"\u003cp\u003eThese cork-dust wafters are designed to counterbalance your hook, creating the ultimate balanced alternative hookbait.\u003c\/p\u003e\n\u003cp\u003eThey are available in 15mm round and 18mm round, as well as barrel-shaped hookbaits, the latter of which are sold as a mixed pot of small (12mm x 15mm) and large (14mm x 18mm) dumbbells.\u003c\/p\u003e\n\u003cp\u003eThese are available to match all of our current baits. They are ideal for wary carp and are easily trimmed to match your chosen hook size perfectly. Like our cork-dust pop-ups, these wafters are loaded with soluble attractors taken from the matching base mix.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePlease Note :\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eInsect Meal can change in colour throughout the year and dependent on supplier. This is due to production processes and also the substrate the larvae are fed on. We ask you to bear this mind that when purchasing any product that contains Insect Meal, they may be subject to colour change.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671958495615,"sku":"CRWTB15","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Corker-wafters-main-pic-1_jpg.webp?v=1780593829"},{"product_id":"pink-perils-dumbell-wafters-small","title":"Pink Perils Dumbell Wafters Small","description":"\u003cp\u003eThese critically balanced, highly visible hookbaits are packed with high levels of attractors, betaine and unique carefully blended flavours. Each wafter has also been enhanced by the addition of an insoluble hi-viz colour. Each colour is extremely bright and creates a strong visual signal that matches the level of attraction produced by the appetite stimulants. With a firm but spongy structure, these wafters can easily be mounted by piercing or tying onto a hair and can be easily trimmed to suit your favoured pattern\/size of hook.\u003c\/p\u003e\n\u003cp\u003eAvailable in all five of our superb custom flavours we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eThese are definitely something special and if the test results are anything to go by then fully expect to see them catching on a water near you soon. Take our word for it, get on em now!\u003c\/p\u003e\n\u003cp\u003eWe can not believe how such a simple and natural spice flavour combination can be so darn effective! Whether used trimmed down on the surface or as conventional pop ups these baits know no bounds. Their spicy warm tones kid you into thinking these just work in the winter..well you’d be wrong. These are supremely effective all year round!\u003c\/p\u003e\n\u003cp\u003eAvailable in two dumbbell sizes: Small (10mm x 15mm) and Large (14mm x 18mm)\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671958921599,"sku":"FDPPSML","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/pink-wafters.jpg?v=1780587918"},{"product_id":"milky-malt-dumbell-wafters-small","title":"DNA BAITS - Milky Malt Dumbell Wafters Small","description":"\u003cp\u003eThese critically balanced, highly visible hookbaits are packed with high levels of attractors, betaine and unique carefully blended flavours. Each wafter has also been enhanced by the addition of an insoluble hi-viz colour. Each colour is extremely bright and creates a strong visual signal that matches the level of attraction produced by the appetite stimulants. With a firm but spongy structure, these wafters can easily be mounted by piercing or tying onto a hair and can be easily trimmed to suit your favoured pattern\/size of hook.\u003c\/p\u003e\n\u003cp\u003eAvailable in all five of our superb custom flavours we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eThese are definitely something special and if the test results are anything to go by then fully expect to see them catching on a water near you soon. Take our word for it, get on em now!\u003c\/p\u003e\n\u003cp\u003eDuring testing and showing these baits we struggled to keep them in the pot due to the uniquely appetising flavour! The name is fairly self explanatory so we won’t waffle on any further but we suggest during use keep the lid on to ensure you do not eat them all yourself!\u003c\/p\u003e\n\u003cp\u003eAvailable in two dumbbell sizes: Small (10mm x 15mm) and Large (14mm x 18mm)\u003c\/p\u003e\n\u003cp\u003eApproximately 120 hookbaits per tub (Small size)!\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671959118207,"sku":"FDMMSML","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/milly-wafters-1.jpg?v=1780587772"},{"product_id":"pbs-dumbell-wafters-small","title":"PB's Dumbell Wafters Small","description":"","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671959314815,"sku":"FDPBSML","price":7.25,"currency_code":"GBP","in_stock":true}]},{"product_id":"fruitylicious-dumbell-wafters-small","title":"DNA BAITS - Fruitylicious Dumbell Wafters Small","description":"\u003cdiv class=\"short-description\"\u003e\n\u003cdiv class=\"std\"\u003e\n\u003cp\u003eThese critically balanced, highly visible hookbaits are packed with high levels of attractors, betaine and unique carefully blended flavours. Each wafter has also been enhanced by the addition of an insoluble hi-viz colour. Each colour is extremely bright and creates a strong visual signal that matches the level of attraction produced by the appetite stimulants. With a firm but spongy structure, these wafters can easily be mounted by piercing or tying onto a hair and can be easily trimmed to suit your flavoured pattern\/size of hook.\u003c\/p\u003e\n\u003cp\u003eAvailable in all five of our superb custom flavours we believe we have all the bases covered when it comes to finding that extra bite on the hardest of days.\u003c\/p\u003e\n\u003cp\u003eThese are definitely something special and if the test results are anything to go by then fully expect to see them catching on a water near you soon. Take our word for it, get on em now!\u003c\/p\u003e\n\u003cp\u003eA subtle fruit ester blend coupled with a much under used classic essential oil at a low level gives an amazingly unique aroma. You will never have smelt anything like this before we can guarantee it!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003eAvailable in two dumbbell sizes: Small (10mm x 15mm) and Large (14mm x 18mm)\u003c\/div\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671959511423,"sku":"FDFSML","price":7.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/fruity-wafters.jpg?v=1780587081"},{"product_id":"secret-7-baitsoak-250ml","title":"DNA BAITS - Secret 7 - Baitsoak - 250ml","description":"\u003cp\u003eThe matching bait soak for our boilie range. Perfect for glugging hookbaits, mixing in with your preferred choice of pellets or groundbaits, adding to particles, or flavouring corn or maggots. It can even be used to harden your hookbaits if you have problems with crayfish or other nuisance species. Another bonus is that it is PVA-friendly, so use it in your stick mixes or even straight into a solid PVA bag. Its list of uses is only limited by your imagination!\u003c\/p\u003e\n\u003cp\u003eSold in a handy 250ml squeezy-top bottle.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671962755455,"sku":"LQS7","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/baitsoack.jpg?v=1780586947"},{"product_id":"the-bug-baitsoak-250ml","title":"The Bug - Baitsoak - 250ml","description":"\u003cp\u003eThe matching Bait Soak is perfect for glugging hookbaits, mixing in with your preferred choice of pellets or groundbaits, adding to particles, or flavouring corn or maggots. It can even be used to harden your hookbaits if you have problems with crayfish or other nuisance species.\u003c\/p\u003e\n\u003cp\u003eAnother bonus is that it is PVA-friendly, so use it in your stick mixes or even straight into a solid PVA bag.\u003c\/p\u003e\n\u003cp\u003eIts list of uses is only limited by your imagination!\u003c\/p\u003e\n\u003cp\u003eSold in a handy 250ml squeezy-top bottle.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671962984831,"sku":"LQTB","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_c10e2162-3c56-47ed-a37f-36f215692b82.webp?v=1780914063"},{"product_id":"secret-7-amino-smoke-250ml","title":"DNA BAITS - Secret 7 - Amino Smoke - 250ml","description":"\u003cp\u003eAmino Smoke is the latest addition to DNA’s extensive range of cutting-edge liquids.\u003c\/p\u003e\n\u003cp\u003eA liquid that clouds your baited area, moving up and down the water column, pulling fish from all depths.\u003c\/p\u003e\n\u003cp\u003eWithin around 20-30 minutes, following its initial release, the ‘smoke’ will settle as a haze around your bait, reactivating as and when fish disturb the area, creating an attractive cloud. During testing, we have found this process can repeat itself many times before finally dispersing.\u003c\/p\u003e\n\u003cp\u003eSo what’s in it? Rather than going down the well-used route of a glycerine, flavour and dye combination, we wanted our ‘smoke’ to be created from something that genuinely attracts carp. A blend of high-protein powders and liquids ensures the Amino Smoke floods the area with carp-attracting amino acids. In addition to this, a generous portion of the matching bait’s accompanying liquid food is also included to further enhance the attraction properties.\u003c\/p\u003e\n\u003cp\u003eAmino Smoke can be used in bags or sticks, as well as over your boilies, particles and pellets. It can also be used straight on your hook bait if required.\u003c\/p\u003e\n\u003cp\u003eThere is no limit to its inclusion, but only a small amount is needed to get the desired effect. Shake well to activate.\u003c\/p\u003e\n\u003cp\u003eAllergen Info : PLEASE NOTE : Contains NUT OIL\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671963214207,"sku":"ASS7","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/S7-lighter-scaled_jpg.webp?v=1780586684"},{"product_id":"the-bug-amino-smoke-250ml","title":"The Bug - Amino Smoke - 250ml","description":"\u003cp\u003eAmino Smoke is the latest addition to DNA’s extensive range of cutting-edge liquids.\u003c\/p\u003e\n\u003cp\u003eA liquid that clouds your baited area, moving up and down the water column, pulling fish from all depths.\u003c\/p\u003e\n\u003cp\u003eWithin around 20-30 minutes, following its initial release, the ‘smoke’ will settle as a haze around your bait, reactivating as and when fish disturb the area, creating an attractive cloud. During testing, we have found this process can repeat itself many times before finally dispersing.\u003c\/p\u003e\n\u003cp\u003eSo what’s in it? Rather than going down the well-used route of a glycerine, flavour and dye combination, we wanted our ‘smoke’ to be created from something that genuinely attracts carp. A blend of high-protein powders and liquids ensures the Amino Smoke floods the area with carp-attracting amino acids. In addition to this, a generous portion of the matching bait’s accompanying liquid food is also included to further enhance the attraction properties.\u003c\/p\u003e\n\u003cp\u003eAmino Smoke can be used in bags or sticks, as well as over your boilies, particles and pellets. It can also be used straight on your hook bait if required.\u003c\/p\u003e\n\u003cp\u003eThere is no limit to its inclusion, but only a small amount is needed to get the desired effect. Shake well to activate.\u003c\/p\u003e\n\u003cp\u003eAllergen Info : PLEASE NOTE : Contains NUT OIL\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671963345279,"sku":"ASTB","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Bug-lighter-scaled_jpg.webp?v=1780586567"},{"product_id":"secret-7-liquid-food-250ml","title":"DNA Baits Secret 7 - Liquid Food - 250ml","description":"\u003cp\u003eThe same amino-liquid-based combinations used in the production of our freezer baits. Based around marine-extract proteins, liquid-meat extracts, vegetable extracts, spices and, where applicable, the same subtle flavours used in the relevant baits. Superb as bait soaks or additions to stick mixes and groundbaits. A useful tip is to cover some mid-protein carp pellets in this liquid and leave overnight to soak, giving you a perfectly matched pellet to your chosen freezer bait.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSecret 7 Liquid Food –\u003c\/strong\u003eAlong with a smooth peach and orange flavour, this liquid food includes our superb Krill Hydrolysate and a pure human-grade Molasses, making a free-amino attractor package to die for.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671964361087,"sku":"LQFS7","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_f593a596-25b8-47e2-86be-e87cdf587280.webp?v=1780918590"},{"product_id":"the-bug-liquid-food-250ml","title":"DNA Baits The Bug - Liquid Food - 250ml","description":"\u003cp\u003eThe same amino-liquid-based combinations used in the production of our freezer baits. Based around marine-extract proteins, liquid-meat extracts, vegetable extracts, spices and, where applicable, the same subtle flavours used in the relevant baits.\u003c\/p\u003e\n\u003cp\u003eSuperb as a bait soak (either hookbaits or boilies), or for adding to stick mixes or groundbaits. A useful tip is to cover some mid-protein carp pellets in this liquid and leave overnight to soak, giving you a perfectly matched pellet to your chosen boilie.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Bug Liquid Food –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eAlong with an old-school creamy, chocolate-malt flavour, this liquid food includes a superb poultry protein hydrolysate and a microscopic crustacean extract, making a free-amino attractor package to die for.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671964983679,"sku":"LQFTB","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_b16c3a36-4218-4087-bedb-e0701c81e6a2.webp?v=1780919853"},{"product_id":"secret-7-hydro-spod-syrup-1l","title":"Secret 7 - Hydro Spod Syrup - 1L","description":"\u003cp\u003eNever a company to stand still, thanks to a lot of hard work behind the scenes over the past 12 months, we believe we have achieved the impossible and made a product we originally thought couldn’t be surpassed even better than it ever was!\u003c\/p\u003e\n\u003cp\u003eNow manufactured completely in house, our new and improved Hydro Wheat liquid contains double the protein content than before at approximately 30% and is now almost free of gluten, making it even more soluble and digestible than its predecessor.\u003c\/p\u003e\n\u003cp\u003eThis new development comes on the back of feedback we have received from customers looking for an affordable liquid they can use to soak their boilies and pellets well in advance of their session, a method previously better suited to more low-viscosity liquids such as the Liquid Foods, Betastim and Calanus Hydro.\u003c\/p\u003e\n\u003cp\u003eMoreover, this new more user-friendly Hydro Wheat and spin-off liquids, the Hydro Spod Syrups, can now be used effectively for injecting into solid bags and mixing with Insect Meal to create PVA sticks, which would have been difficult with the previous, somewhat stickier, incarnation of the Hydro Wheat.\u003c\/p\u003e\n\u003cp\u003eYet despite the new Hydro Wheat being significantly more user-friendly, it is still the same heavy food source as before, sinking like a proverbial brick when added to water, but now pumps out attractors quicker and longer due to its increased solubility.\u003c\/p\u003e\n\u003cp\u003eAll in all, thanks to some of the finest bait brains in the industry, we have made the finished product significantly more user-friendly and improved its nutritional value through no extra cost to the customer, a fact we are extremely proud of\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671965442431,"sku":"HSSS7","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Spod-1.jpg?v=1780586308"},{"product_id":"the-bug-hydro-spod-syrup-1l","title":"DNA BAITS - The Bug - Hydro Spod Syrup - 1L","description":"\u003cp\u003eBug Hydro Spod Syrup is crafted from our highly effective\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/dnabaits.com\/product\/hydro-wheat\/\"\u003eHydro Wheat\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003eliquid\u003c\/strong\u003e, enhanced with\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/product\/the-bug-liquid-food\/\"\u003e\u003cstrong\u003eThe Bug Liquid Food\u003c\/strong\u003e\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003eand an\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eorganic feed stimulant\u003c\/strong\u003e. This combination creates a versatile liquid that delivers a powerful edge for various baiting methods.\u003c\/p\u003e\n\u003cp\u003eRich in\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003esoluble sugars\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003enatural enzymes\u003c\/strong\u003e, this viscous syrup contains all nine essential amino acids, with particularly high levels of\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eLysine\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eGlutamic Acid\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile and Effective Applications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePerfect for use over\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eboilies\u003c\/strong\u003e,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eparticles\u003c\/strong\u003e, and\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003epellets\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eHelps ensure\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003emaggots sink faster\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eImportant Handling Tips\u003c\/strong\u003e\u003cbr\u003eThe Syrup remains slightly active, so it’s essential to monitor it during warm conditions to avoid any mishaps. If the bottle starts to expand, simply crack the lid gently to release excess gas. Over time, the activity will naturally settle.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671965671807,"sku":"HSSTB","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Hydro-Spod-Syrup_jpg.webp?v=1780585962"},{"product_id":"calanus-hydro-500ml","title":"DNA BAITS - Calanus Hydro - 500ml","description":"\u003cp\u003eCalanus Hydro is a fantastic liquid addition to any bait or feed mix formulation.\u003c\/p\u003e\n\u003cp\u003eProduced from a sustainable source of the zooplankton species, calanus finmarchicus, this incredibly soluble, low-fat hydrolysate provokes a rapid response from all cyprinids.\u003c\/p\u003e\n\u003cp\u003eIts high levels of free-form amino acids ensure this salty, low-fat liquid is readily detected by fish throughout the water column.\u003c\/p\u003e\n\u003cp\u003eCalanus Hydro is sure to be hugely popular with fans of\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/product-category\/thebug\/\"\u003eThe Bug\u003c\/a\u003e, as it has been used in the formulation of the bait since 2018 and is part of the reason why\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/product-category\/thebug\/\"\u003eThe Bug\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003eis such an effective bait.\u003c\/p\u003e\n\u003cp\u003eIts relatively thin viscosity means it is perfect for soaking boilies, combining with groundbait mixes and injecting into solid bags.\u003c\/p\u003e\n\u003cp\u003eIts high solubility means it is perfect for year-round use.\u003c\/p\u003e\n\u003cp\u003eCalanus Hydro is available in 1-litre and 500ml bottles and is completely PVA friendly.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671966359935,"sku":"CH500","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Square-1_jpg.webp?v=1780585793"},{"product_id":"sweet-cayenne-pepper-500ml","title":"DNA BAITS - Sweet Cayenne Pepper - 500ml","description":"\u003cp\u003eUsing whole cayenne chillies, this extract is fermented for several months, allowing a gradual breakdown of nutrients, flavours and oleoresins within the chilli.\u003c\/p\u003e\n\u003cp\u003eSweetened with a well-proven natural protein, thaumatin (talin), this versatile liquid is ideal for use over boilies, pellets or particles.\u003c\/p\u003e\n\u003cp\u003eIt works superbly throughout the year, excelling in the colder months thanks to its ability to aid digestion.\u003c\/p\u003e\n\u003cp\u003eIt is also PVA friendly, so is perfect for bags and sticks.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy use Sweet Cayenne Pepper?\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eThe spicy aroma of cayenne pepper can mimic the smell of certain natural food sources that carp find appealing. Additionally, the pungent nature of cayenne pepper will irritate a carp’s senses, making it more curious and willing to investigate the bait.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671966687615,"sku":"SC500","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Square-scaled_jpg.webp?v=1780584572"},{"product_id":"hemp-oil-500ml","title":"DNA BAITS - Hemp Oil - 500ml","description":"\u003cp\u003eHemp Oil is the pure oil extracted from hempseed. It is extracted via a cold pressing procedure which limits any denaturing during manufacture. Rich in vitamins, minerals and a fantastic source of Omega 3, 6 and 9 oils, it is probably best known for its antioxidant properties in the health-food industry. Quite handily, though, it’s also something carp just love the taste of! Although it is often described as a carp attractor, it is debatable whether any oils can ‘attract’ carp in that sense. After all, only substances that are soluble in water are detectable by the carp. That said, utilised within anything the carp may actually ingest, the taste can really turn the carp on. With a lovely nutty aroma and taste, it easy to see why. We recommend inclusion rates of anything up to 20ml per kilo in baits. For use within stick mixes or on pellets or floaters, this will be dependent on how much the particular product can take on, so can never really be overdone.\u003c\/p\u003e\n\u003cp\u003eA quick tip is to give your floaters a coat of this very thin oil. Not only will they flatten the surface area you are fishing, but carp just love that nutty taste, making your floaters stand out from the rest on a busy water. (Does not melt PVA)\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671966884223,"sku":"HEM500","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Hemp-Oil-edit_jpg.webp?v=1780584394"},{"product_id":"hot-hemp-oil-500ml","title":"DNA BAITS - Hot Hemp Oil - 500ml","description":"\u003cp\u003eWe all know how much carp just love normal Hemp Oil. Rich in vitamins and minerals, Hemp Oil is a fantastic source of Omega 3, 6 and 9 oils, which are probably best known for their antioxidant properties in the health-food industry.\u003c\/p\u003e\n\u003cp\u003eAlthough it is often described as a carp attractor, it is debatable whether any oils can ‘attract’ carp in that sense. After all, only substances that are soluble in water are actually detectable by the carp. That said, utilised within anything the carp may actually ingest, the taste can really turn them on. This is where the addition of pure Capsaicin really notches this already superb additive up to another level! Capsaicin, for those who are unaware, is the active component of chillies, i.e. the bit that burns your mouth! Adding it to the hemp oil creates a highly soluble fraction and incredibly potent attractor that will pull fish from all levels. Capsicum contains a high level of Vitamin C, a vitamin that carp are unable to synthesise themselves and so are constantly on the lookout for to help with both skeletal growth and tissue repair. So, if you’re looking for something a bit different from the usual oils out there to give your bait a coat, give the Hot Hemp Oil a try!\u003c\/p\u003e\n\u003cp\u003eOne thing we will say is that this additive is extremely hot and can irritate, so please be careful where you touch after handling it… you know where we mean, fellas! (Does not melt PVA)\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671966916991,"sku":"HHEM500","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Hot-Hemp-Oil-edit-1_jpg.webp?v=1780583569"},{"product_id":"secret-7-pellets-1kg","title":"DNA BAITS - Secret 7 - Pellets - 1kg","description":"\u003cp\u003eBased on a high-quality, low-oil 38% protein pellet, with the matching Liquid Food liberally applied to them during their manufacture. We wanted to make sure that they spelt ‘food’ to carp in the same way our freezer baits do by emitting a varied release of attractive amino acids during their breakdown. This comes from not just the Liquid Food, but also the soluble, powdered attractors used in the coating process. In testing these pellets evoked instant responses from carp (and also most coarse fish!) even in the Arctic conditions. If you are using the DNA range of freezer baits this season, you NEED to get on these. If you are not using our baits get on them anyway, as they will improve your catch rate alongside any boilie… guaranteed!\u003c\/p\u003e\n\u003cp\u003eAvailable in 4mm and in 1kg and 5kg bags.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=fJN8QMB-aA4\u0026amp;t=7s\"\u003e? SECRET 7 – THE INSTANT BAIT!\u003c\/a\u003e\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671967834495,"sku":"P1KGS7","price":6.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/DSC01550-1-scaled.jpg?v=1780583498"},{"product_id":"the-bug-pellets-1kg","title":"DNA BAITS - The Bug Pellets - 1kg","description":"\u003cp\u003eBased on a high-quality, low-oil 38% protein pellet, with the matching Liquid Food liberally applied to them during their manufacture.\u003c\/p\u003e\n\u003cp\u003eWe wanted to make sure that they spelt ‘food’ to carp in the same way our freezer baits do by emitting a varied release of attractive amino acids during their breakdown. This comes from not just the Liquid Food, but also the soluble, powdered attractors used in the coating process.\u003c\/p\u003e\n\u003cp\u003eIn testing these pellets evoked instant responses from carp (and also most coarse fish!) even in Arctic conditions. If you are using the DNA range of freezer or shelf-life boilies this season, you NEED to get on these. If you are not using our baits get on them anyway, as they will improve your catch rate alongside any boilie… guaranteed!\u003c\/p\u003e\n\u003cp\u003eThese 4mm pellets are available in 1kg or 5kg bags.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671968227711,"sku":"P1KGTB","price":6.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Pellets-1kg-square.jpg_1.webp?v=1780583356"},{"product_id":"crayfish-mini-mix-1kg","title":"DNA BAITS - Crayfish Mini Mix - 1kg","description":"\u003cp\u003eA blend of mini and micro pellets, including trout, halibut and coarse. These have been coated with a pungent crayfish flavour to create an irresistible mix all fish will rip the bottom to shreds for! An ideal alternative to hemp which will ensure no stone is left unturned!\u003c\/p\u003e\n\u003cp\u003eTIP: Due to the small nature of these pellets, we recommend on faster-flowing waters that a bait dropper is used to ensure accurate placement of your feed.\u003c\/p\u003e\n\u003cp\u003eTIP: Ideal for use in a solid PVA bag alongside our Crayfish Mini Hookers.\u003c\/p\u003e\n\u003cp\u003eAvailable in 1kg and 5kg bags.\u003c\/p\u003e\n\u003cp\u003e** DOES NOT CONTAIN ACTUAL CRAYFISH – SYNTHETIC FLAVOUR ONLY **\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=kZgQwlooF_U\u0026amp;t=22s\"\u003e? SMASH ‘EM UP PVA BAG FISHING WITH CRAYFISH MINI MIX\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/youtu.be\/YfDvfwjWct8\"\u003e? DRIVE ‘EM CRAY-ZEE\u003c\/a\u003e\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671968522623,"sku":"P1KGCMM","price":6.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/DSC09949_jpg.webp?v=1780582812"},{"product_id":"betastim-minimix-1kg","title":"DNA BAITS - Betastim Minimix - 1kg","description":"\u003cp\u003eOur BetaStim Pellets have had our highly successful BetaStim liquid liberally applied so it infuses to the core of the pellets. In testing these pellets evoked instant responses from carp (and also most coarse fish!), even in Arctic conditions, by emitting a varied release of attractive amino acids during their breakdown. They are regarded by our carp match team as the best pellet they have ever used! If you’ve never used any of the BetaStim range before, you really don’t know what you are missing out on. There are edges in carp fishing, then there are EDGES!\u003c\/p\u003e\n\u003cp\u003eAvailable in a Mini Mix (1-3mm), 4mm and 6mm in 1kg and 5kg bags.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671968686463,"sku":"P1KGBMM","price":6.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Betastim-Mini-Mix-2-2-scaled_jpg.webp?v=1780582596"},{"product_id":"red-shrimp-hydro-500ml","title":"DNA BAITS - Red Shrimp Hydro - 500ml","description":"\u003cp\u003eIntroducing\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eRed Shrimp Hydro\u003c\/strong\u003e, a\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003epremium in-house-produced liquid hydrolysate\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat has raised the bar in terms what is possible when it comes to carp liquids.\u003c\/p\u003e\n\u003cp\u003eThis\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ehighly soluble, protein-rich liquid\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003edelivers\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eunmatched attraction\u003c\/strong\u003e, making it a game-changer for carp anglers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eRed Shrimp Hydro is extremely versatile and will complement any bait on the market. It can be used to soak boilies and pellets, for injecting into solid bags (as it is PVA friendly), coating spod mixes and for mixing into powders, such as\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/product\/insect-meal\/\"\u003eInsect Meal\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/product\/krill-meal\/\"\u003eKrill Meal\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eAll an all, a liquid no angler should be without!\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671974519167,"sku":"RSH500","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Both-sizes-copy_jpg.webp?v=1780585130"},{"product_id":"secret-7-1kg-shelf-life-20mm","title":"DNA Baits Secret 7 1kg Shelf Life 20mm","description":"\u003cp\u003eAt first glance, you might mistake\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSecret 7 (S7)\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor a standard red fishmeal bait – but looks can be deceiving! While it does feature\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/c\/boilies\/\"\u003epremium fishmeal components\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003elike\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eLT94\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eCPSP90\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eto ensure top-notch nutrition, that’s just the beginning.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWhat Sets S7 Apart?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cstrong\u003eLoaded with Superior Krill Meal\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eS7 is packed with a carefully sourced,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ehigh-quality\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/dnabaits.com\/product\/krill-meal\/\"\u003eKrill Meal\u003c\/a\u003e\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eknown for its dense properties. This allows us to use it in much higher quantities than lower-grade alternatives, creating a bait that is:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eRichly textured\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHighly digestible\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eA long-term food source\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePractically irresistible to carp\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith an impressive\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e40% fishmeal level\u003c\/strong\u003e, S7 delivers exceptional nutritional value while remaining a taste sensation for carp.\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eA Unique Blend of Spices and Subtle Flavours\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eThe S7 incorporates a one-of-a-kind\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ehot, sweet blend of seven spices and salts\u003c\/strong\u003e, specially crafted by an expert in the food industry. This blend is perfectly complemented by a subtle aroma of\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003esmooth peach and sweet orange\u003c\/strong\u003e, making the bait incredibly appealing to fish without overpowering them.\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eLiquid Food Formula\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eThe accompanying Liquid Food includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKrill Hydrolysate\u003c\/strong\u003e: A potent, soluble attractor.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Human-Grade Molasses\u003c\/strong\u003e: Adds a rich, sweet profile.\u003cbr\u003eTogether, these ingredients form a highly soluble\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003efree-amino attractor package\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat carp simply can’t resist.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eNutritional Breakdown\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCrude Protein\u003c\/strong\u003e: 30.9%\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOil\/Lipid\u003c\/strong\u003e: 11.25%\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAsh\u003c\/strong\u003e: 6.2%\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalt\/Sodium\u003c\/strong\u003e: 2.38%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eUpdated Colour—Same Quality\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eDue to regulatory changes by DEFRA, synthetic dye in the original red birdfood mix is no longer permitted in fish feed. S7 now uses a completely\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003enatural red dye\u003c\/strong\u003e, which may result in a slightly lighter colour over time. However, you can rest assured that the bait remains the same\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003etop-quality red fishmeal\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eit has always been, continuing to catch thousands of carp across the UK and beyond.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose S7?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eIf your water is dominated by fishmeal baits, you can be confident that carp\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ehaven’t encountered anything like S7\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ebefore. Its unique texture, nutritional profile and flavour combination make it a standout choice for any angler.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671975534975,"sku":null,"price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/shopping_31a30f02-e915-4f3f-b8d9-b4006cb07ab3.webp?v=1780917901"},{"product_id":"the-bug-1kg-freezer-bait-20mm","title":"The Bug 1kg Freezer Bait 20mm","description":"\u003cp\u003e\u003cstrong\u003eA New Era of Sustainable Protein Sources\u003cbr\u003e\u003c\/strong\u003e\u003cbr\u003eThe journey of\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eThe Bug\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ebegan in 2017 when EU legislation approved the use of\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eProcessed Animal Proteins (PAP)\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efrom insects in aquaculture feed. This marked a turning point in sustainable bait production, allowing the use of insect-based proteins for the first time.\u003c\/p\u003e\n\u003cp\u003ePartnering with a reputable\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eBlack Soldier Fly meal producer\u003c\/strong\u003e, we identified a high-quality, consistent meal that met our exacting standards. Although they were a relatively new biotech company, their ethics and technical expertise were exceptional, giving us confidence in their production methods.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Science Behind The Bug’s Insect Meal\u003c\/strong\u003e\u003cbr\u003eOur meal producer uses a\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003esubstrate derived from brewing industry byproducts\u003c\/strong\u003e, which allows precise control over the fat and protein levels in the final product. Unlike standard insect meals with high-fat content (35-40%), we opted for a\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003edefatted meal\u003c\/strong\u003e, ensuring:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigher protein levels\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e(compared to traditional insect meals).\u003c\/li\u003e\n\u003cli\u003eThe ability to balance omega-3 levels by adding oils during production.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis process results in a bait that delivers optimal nutrition for carp while remaining environmentally sustainable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUnique Ingredients for Unmatched Attraction\u003c\/strong\u003e\u003cbr\u003eIn addition to the core functional ingredients found in all our baits, The Bug incorporates several standout components:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePoultry Meat Hydrolysate\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e(Powdered and Liquid):\n\u003cul\u003e\n\u003cli\u003eProvides a unique savoury profile distinct from widely used liver hydrolysates.\u003c\/li\u003e\n\u003cli\u003eIncredibly soluble, fat-free and rich in free amino acids, stimulating fish’s olfactory and gustatory receptors.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePowdered Fermented Maize Hydrolysate\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eEnhances palatability and solubility.\u003c\/li\u003e\n\u003cli\u003eAdds a deliciously distinct taste to the bait.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMicroscopic Crustacean Extract\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eA sustainable alternative to krill and fish proteins.\u003c\/li\u003e\n\u003cli\u003eRich in free amino acids, ensuring maximum attraction.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eA Unique Flavour Profile\u003c\/strong\u003e\u003cbr\u003eThe Bug surprises people with its unexpected\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ecreamy, chocolate-malt aroma –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003ea far cry from what you’d expect from an insect-based bait. This is achieved using:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA creamy, powdered taste enhancer.\u003c\/li\u003e\n\u003cli\u003eA proven flavour blend used successfully across our range for years.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe result? A nutty, creamy taste that carp find irresistible – and anglers love.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCutting-Edge Ingredients, Old-School Feel\u003c\/strong\u003e\u003cbr\u003eWhile The Bug incorporates innovative, sustainable ingredients, it retains an\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eold-school charm\u003c\/strong\u003e, giving anglers confidence in its appeal. Carp can’t resist it, and you’ll see the results for yourself.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNote on Insect Meal Colour Changes\u003c\/strong\u003e\u003cbr\u003eDue to variations in production processes and the substrate fed to larvae, the colour of insect meal can change throughout the year. This may affect the appearance of products containing insect meal, but rest assured, the quality remains consistent.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA Sustainable, Proven Bait Carp Love\u003c\/strong\u003e\u003cbr\u003eCombining cutting-edge science with time-tested effectiveness, The Bug is revolutionising bait production while ensuring incredible results for anglers.\u003c\/p\u003e","brand":"DNA","offers":[{"title":"Default Title","offer_id":57671976485247,"sku":null,"price":11.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/files\/Bug-Main-Boilie-pic_jpg_2aabb7a5-de34-4203-9d0c-8c0e44132a84.webp?v=1780758969"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0653\/5374\/4604\/collections\/logo-large_png.webp?v=1780417861","url":"https:\/\/stevenagebaitandtackle.co.uk\/collections\/dna-baits.oembed","provider":"Stevenage Bait and Tackle Ltd","version":"1.0","type":"link"}